COCO LOCO Branding
When the client approached me saying he wanted a bottle of coconut water brand and its name was "COCO LOCO". I immediately understood what the brand logo should look like. He wanted me to show him the logo. I showed the logo along with a mockup of what the bottle looks like. "YES" this what I wanted my brand to look like!.. and this happened.
01
Coco Loco
The Brand colour represents freshness, exotic, natural, healthy and tropical. Designed the whole by researching how the brand can stand up from the competitive brands and can simply appear the customer to buy the product.
02
Different Versions
The logo needs to be in Arabic version as well. So I created the Arabic font exactly as the original "Coco Loco" English logo version.
03
Coco Loco 200ml Bottle
This is the English version of the 200ml bottle. Since the content was too many there was so much challenges needed to be initiative as the font size cannot got to particular size because of the printing issues. The entire content has been retained along with the required space and the beauty of the packaging has been maintained. Since the bottle is filled with coconut water, I came up with idea of making the center of the coconut image transparent. So that we can see real coconut water through it!
04
200ml Bottle
The final look of 200ml "COCO LOCO" bottle. It's Fresh, Natural & Healthy.
Social Media & other branding
Designed the entire branding from Scharch to the finish of English & Arabic logos, 200ml bottle cap design, tetrapack design 200ml, 1000ml tetrapack, email signature, landing page, Instagram posts, Insta stories, Presentation of the brand. It took a few weeks to complete, but the end result was worthy of earning its place in the Middle East.